The Word "Expert" - EP 72


“You can be just a few steps ahead, and you’re still able to help someone else.”

—  Julie Greenham


How do you feel about the word “expert”? Or how about “leader”? Many of us feel ambivalence or a sense of disconnect about being referred to as an expert or a leader in our fields — no matter how long we’ve been doing our work!


For a long time, I felt very uncomfortable with the word “expert.” It’s not a label that naturally occurred to me when I thought about myself and my work, and I resisted having it applied to me. I had very definite ideas of what it meant to be an expert: I thought that you had to know everything inside and out. That you couldn’t stumble over your words or concepts while doing Lives, or even while talking to other people. That you needed to know the answer to every single question, always.


These were very unreasonable standards. And very, very few people would qualify as being an expert if they were true!


You can imagine that these standards made me even more nervous to speak in front of my audience, which held me back from opportunities that would have helped me grow my business more quickly.


Tune into this episode to learn how I grew to accept (and even embrace!) the label of expert — and the mindset shift I needed to make in order to own my CEO role.


In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

  • How shifting your understanding of the word “expert” can free you to embody it 
  • Questions that you can ask yourself right now in order to change the way you see yourself as an entrepreneur
  • Why results and impact are the most important thing to keep in mind when judging your own expertise


Highlights:‌ ‌


00:01  Intro


02:07  What I thought an “expert” was


04:05  Mindset & emotions


05:05  How I own those CEO shoes


06:39   ‌Practicing what you preach


09:05  Results & impact


11:11  Industry research


14:26  Self-reflective exercise



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