Focus On Sharing Value First In Your Content - EP 104


“Think of ‘convincing’ in not a boastful way, but like talking about yourself and your experience.”

Julie Greenham


Do you have trouble with the idea of selling your offers — even when you know for a fact that your product or service is a perfect fit for someone?


For many business owners, the idea of “selling” can feel pushy, aggressive… or even sleazy. As introverted entrepreneurs and especially introverted service-based entrepreneurs, we often have even more trouble feeling comfortable with selling our offers, as it can be challenging to put ourselves in the spotlight.


The good news: effective selling doesn’t require us to talk about ourselves very much at all!


So, how do you make people realize that what they need the most right now is precisely what you have to offer?


In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

  • The one letter that you want to avoid overusing in your messaging and copy 
  • The #1 tip for delivering an effective presentation that grabs the audience's attention
  • A real-life example of ineffective selling — and what to do instead!


Highlights:‌ ‌


00:47  Intro


01:43   ‌Webinar example


03:28  Watch out for “I”


04:46  Presentation training


06:40  Outro



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